作品简介

　　《现金为王》提供了一套独特的现金管理系统，可以帮助企业做好资金风险管理，账户上永远有充足的现金应对突发情况，同时让企业真正赚到钱，在经济不确定时代活下去，活得更久、更美好。

　　这套系统的核心方法非常简单：每赚到一笔钱，优先把部分利润存入账户，再用剩下的钱支付公司的开支以及扩大再生产。这种方式一方面确保你可以真实盈利，让利润变成真金白银，另一方面也让成本可控，用更少的支出去做更精细化的经营。

　　通过这种模式，你的公司就会实实在在赚到钱，而且可以一直积累财富，而不会陷入资金紧缺的困境。是时候更新你的经营逻辑了，赚钱的目的是为了留住钱！

　　实践现金为王，将你的公司从吃钱的怪物转变为赚钱机器。

　　迈克·米夏洛维奇，企业家，天使投资人，35岁便创办了两家价值数百万美元的公司。他根据多年的实践经验总结出一套现金管理策略并将这套策略应用在第三家公司上，使其利润比前两家公司高出10倍。多年来，他还指导了上万家公司，其中不乏一年收入增长超200%、利润增长4倍的案例。

　　迈克·米夏洛维奇是哈佛大学、普林斯顿大学、宾夕法尼亚大学、波士顿学院、哥本哈根商学院等大学创业项目的客座讲师，他的作品已经被翻译成27种语言，并成为斯坦福大学、卡内基梅隆大学、佩珀代因大学等知名高校的核心课程。

Introduction of works
"Cash is King" provides a unique set of cash management system, which can help enterprises do a good job of financial risk management, and always have sufficient cash on the account to deal with unexpected situations, while allowing enterprises to really make money, live in the era of economic uncertainty, live longer and better.

The core method of the system is very simple: every time you earn money, you prioritize putting some of the profits into the account, and then use the rest to pay for the company's expenses and expand reproduction. On the one hand, this way ensures that you can make real profits and turn profits into real gold and silver, and on the other hand, it also makes the cost controllable and uses less expenditure to do more refined operations.

In this way, your company will actually make money and will be able to accumulate wealth without running out of money. It's time to update your business logic, the purpose of making money is to keep money!

Practice cash as king and transform your company from a money-eating monster to a money-making machine.

Mike Michalovich is an entrepreneur and angel investor who founded two multi-million dollar companies at the age of 35. He developed a cash management strategy based on years of experience and applied it to his third company, which was 10 times more profitable than the first two. Over the years, he has also guided tens of thousands of companies, many of which have experienced revenue growth of more than 200% and profit growth of four times in one year.

Mike Micharovitch is a guest lecturer in entrepreneurship programs at Harvard, Princeton, the University of Pennsylvania, Boston College, Copenhagen Business School, and other universities, and his work has been translated into 27 languages and is a core curriculum at Stanford, Carnegie Mellon, Pepperdine, and other prestigious universities.